01. BE CLEVER

 

 

 

02. PLAY WITH TYPE

 

 

 

03. CREATE A MINIMALIST ILLUSTRATION

 

 

 

04. FEATURE CREATIVE COPY

 

 

05. WHEN ALL ELSE FAILS, GO GEOMETRIC

 

 

 

06. PRINT ON BLACK

 

 

 

07. CREATE A MINIMALIST SERIES

 

 

 

08. USE YOUR GRID

 

 

 

09. BUILD AROUND YOUR PRODUCT

 

 

 

10. AIM FOR BALANCE